When you pick your business name 
Tip Sheet Credibility: 8
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| Be creative and different. You must try to stand out. If people comment that it's unique you've done it. For example, my business is called Mediafreaks. Most clients comment that they like the name. Tip Credibility: 12 (Best Tip!) |
| Search on Google for your proposed name. Check how many matches come back. Ideally your combination of words will provide very few, but if there are matches, at least make sure that there are no domains that would be clear competitors to your proposal. Tip Credibility: 8 |
| Run the proposed name through a translation service and check that the name is not rude or offensive in any other languages. At some stage you may want to expand your business internationally. Tip Credibility: 8 |
| Pick a business name that is memorable and link that in with domain name choice. It will pay you a bonus for years to come. Tip Credibility: 6 |
| Check with your local state department of assessments and taxation to make sure your business name isn't already taken. Do this early on so you're not disappointed. Tip Credibility: 6 |
| Pick a name that describes your business, Also is easy to say and spell. Tip Credibility: 4 |
| When you pick your business name, first check to see if there are good domain names available that are in your industry, so you can have the business name and the domain name at the same time. Share your options with a trusted friend or two for feedback! Tip Credibility: 4 |
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