Ian Richardson 
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Tip Timeline
The latest tips I've posted to TipDrop.
| Try out your keywords, use them one at a time, keep track of which you use and for how long. Using website management tools you can find out how much traffic and conversion (click, sign up, or buy) rates changed. Tip Credibility: 56 |
| Analyse the data. From your list, whittle down to just the keywords that are likely to get you what you want. Then, rank those keywords in order of best to worst. Tip Credibility: 41 |
| Use keyword software tools. These tools can be very helpful once you have your list of possible keywords. The software will let you know a variety of things about your keywords and whether they are good enough to reach your target audience. Tip Credibility: 42 |
| Ask your customers. You already have some customers. Survey them to find out how they found you. If it was through an Internet search ask what words they used. It seems too easy, but most business owners overlook this resource because they dont questions Tip Credibility: 42 |
| Create a list of words. Put yourself in the customer’s shoes and think what words they would use. Write down as many as you can. Better yet, record them in an electronic spreadsheet for easier editing later. Choose single words and multiple word phrases Tip Credibility: 56 |
| You thought that homework stopped when you graduated from school. In the world of business, you never stop learning if you want to go as far as the road will take you. To that end, it is time to do a little homework for your content – keyword research. Tip Credibility: 50 |
| Website content is not just something for visitors to read. It is also a way to attract the “right” visitors in the first place. Using the correct keywords throughout your website will garner high standing with the search gods and get you noticed. Tip Credibility: 41 |
| The Internet is a place where anyone can find information on just about any subject. If you want any of these billions of people to find you, giving them what they desire is the key. Using keywords in the website content you post is the way to begin. Tip Credibility: 46 |
| Keywords narrow down the field to only the people who are likely to use your product or service. Just like ads, you'll want to test out these keywords to see the rate of return you get from your efforts, but at least you will start off on the right path. Tip Credibility: 45 |
| Advertising can be used to promote your content, products and services. PPC advertising is what's most commonly used because you control the budget and have tools to track your efforts. Once you've honed your advertising the ROI can be phenomenal. Tip Credibility: 30 |
| Content is essential for traffic and a top search engine ranking. Content is what search engine spiders look for and index, without it there's nothing to index or rank. Gove visitors and search engines a reason to visit and index your site. Do it daily. Tip Credibility: 30 |
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